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2018 VIC of the Year Awards

Business Name of Entrant(*)
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Contact Name(*)
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Contact Email(*)
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Provide an overview of your visitor centre including your location, when you opened and how many staff/volunteers you have.(*)
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What tourism products, experiences and services does your centre offer?(*)
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Demonstrate your involvement in the tourism industry and describe the services you offer tourism industry stakeholders/ partners.(*)
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Which award categories would you like to enter?

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Explain how your centre measures customer satisfaction and identify any areas for improvement
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What processes do you have in place to respond to customer complaints?
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How does your centre provide for visitors with specific needs?
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What are your destinations unique selling points and demonstrate how you communicate these through marketing in your centre?
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Describe marketing strategies you have implemented to encourage new and or repeat visitation and demonstrate the success of these initiatives.
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How do you know your destinations products/services/experiences meets the needs of your target audience?
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What innovations have been created/implemented during the qualifying period to enhance the experience for visitors to your destination?
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Detail the investment made in staff training and development and how that has improved the services provided to your visitors and guests
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Explain the main challenges you have in your centre and what you have done to ensure visitors are not adversely affected.
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Describe the role your centre plays in your local community.
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Provide an overview of activities your centre undertakes that connects with your community and engages with both residents and visitors
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List any local awards or achievements for which your centre has been acknowledged
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Describe the role your centre has in the cultural, heritage or environment space within your destination
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What activities does your centre undertake that contribute to cultural, heritage or environmental well being in your community?
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Provide an overview of the visitor experience you offer that showcases the cultural, heritage or environmental offer in your destination
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What have been the challenges in opening a new VIC?
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Describe the processes and research undertaken to establish the need and location for the new VIC
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Explain the marketing and advertising campaign used to promote your new VIC and create interest in staffing and/or volunteer recruitment
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VIC managers will provide the name, years of service, a photograph and a short paragraph about volunteers who have provided in excess of 20 years service to the VIC network in Queensland.
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A selection of up to 10 Images of your centre, staff, volunteers. Please note that the photos will not be awarded points. It is simply verification and a supporting tool of the contents and statements made within your written submission. The photos may be used on a slide show presentation at the awards function

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Submit your entry
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Tick the box when you are ready to submit your entry for judging. Once submitted you will no longer be able to make changes to your entry.

Save your entry

Latest News

DATE CLAIMER - CONFERENCE

2018 QICA Conference8th October – 10th October 2018HUGHENDEN QLD Look out for more exciting details to come……… READ MORE

QICA VIC of the Year Awards 2017

The feature event of this year’s conference was the VIC of the Year Awards. The Redcliffe Dolphins Leagues Club played host to the awards which here held on Thursday 5 October.  QICA would like to... READ MORE

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